Here are a few traits to try to emulate if you want to be a successful startup guru. Success may be financial, fulfillment of a life goal or even altruistic. Success will begin to create itself if your heart is in the right place…
Take a look at the 9 things below and send me feedback on your thoughts.
1… Genuineness, honesty.
2… Humble openness to feedback. When I returned to LA in 2011 after being away for many years, I was smacked in the face by the volume of young startups that were in their first stages; and many of them sought me out. After a bit I noticed a dangerous trait in many of them – a false confidence and no ability to hear constructive criticism. The attitude was “just give us funding” even though I could see several fatal flaws that they couldn’t.
Being closed to feedback in itself is a sign of bad health, a fatal flaw. You don’t take all advice given to you of course, but you listen to it, calibrate it, mix it in with everything else you know that they don’t. You also have to know whom to spend your time with, many of the wrong people will want to offer advice, mostly for the wrong reasons.
3… A set of doctrines. It’s almost corny to see in many companies; they’ve worked out an internal lexicon, code words, project names to make things more unique and understandable. It speeds up communication. It
4… Taking everything from 90% to 110%. This is one I often see in looking under the hood of successful startups. It’s like a beautiful restored car that has every detail perfected when you inspect it further. The wiring, the upholstry, the under carriage – all the little details that most never see. In startups there is a beauty when you see these little things. I can think of many startup companies
5… Belief in the Idea. Belief that you have something unique, that the world, or part of the world, really does need this new thing/method/service. This is a key factor in many of the successful kickstarter products.
6… The journey is the reward. The #1 request I get from would be entrepreneurs startups is ” how do you do it, what does it take to build a successful startup, what should I do differently? They want all of these answers in one sitting, over lunch, and then want to go off and pour them on top of their startup like syrup. Great questions, but it doesn’t work like that. My answer is this… Get up every morning, work very hard (see 3. 90 to 110) make the best decisions you can, cry a little bit, then do it again the next day. Do that for several months continuously. Enjoy the process with its imperfections, if nothing else you’ll create a rhythm for yourself and your team.
7…Self Confidence. This is the most important trait of all. Unyielding confidence, an authentic, real confidence that comes from deep down inside is what takes you through the bumps and setbacks. Think of a topic you know that you have down cold. Nobody can tell you you don’t know this.
Not false confidence, that will do the opposite and cause failure.
8… Location. Being located in the right ecosystem helps foster self confidence; you know it can be done there, there’s success in the ether, those ahead of you help you make things happen, critique you,
9… 5 Best Friends. You want 5 people in your business-sphere that you can go to, brainstorm with, respect, and drive your progress. They must be influential, cognizant, and you must reciprocate, pay it forward. Don’t compromise here. If you don’t have 5 then go find them.
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It’s amazing to see the power of the connection between 2 people in proximity to each other. In the startup world, it seems to be winning over the bits and bytes style. I’ve discounted the value of face to face recently as much as anyone, leaning heavily on asynchronous electronic communication for much of my business and personal life, and even using broadcast communication (twitter, Facebook, LinkedIn, Pinterest, email, …) to replace individual communications. But we all should rededicate ourselves to the face-to-face – the random, the first time, the networking, the required, the “have a good weekend”. Connecting on LinkedIn or FB is great but usually leads to few subsequent actual interactions. Apple’s face time is bridging the gap nicely, but still isn’t the same. Meetup.com and Eventbrite, founded on this principle of meeting in person as a response to too much Internet meeting, has helped to spawn, grow and change thousands of startups.
So, back to last week – at a startup mixer I was walking past someone headed to my seat, and we kind of got stuck in the crowd face-to-face. He had on a name tag, I didn’t. We couldn’t move. So he stuck his hand out to say hello, and we wound up talking for 10 minutes and definitely made a bit of a connection. We found several things we had in common, most people do. Since then we have met and emailed and referred business to each other, all from a semi-random meeting.
We never would have connected otherwise. If we saw each other on the street or lived on the same block we probably would just walk on by. So get out there, go to things that you like and are interested in. Barriers will melt. @tomnora
Starting a wine related travel company, looking for partners, collaborators.